I’m Cathy
SEO Copywriter + Brand Storyteller
What I can do for you
As an entrepreneur, you do things against the grain. When they zig. You zag. You rebel you.
And when it comes to your brand’s content, you want to stand out against the noise and clutter of the online world.
You know kick-ass content always stops people dead in their tracks with “HOLY CRAP! This is stuff is freakin’ awesome!” But you also want content that captures your brand’s personality. The sort of content that wins hearts (and wallets *cha-ching*).
You’ve always been the DIY-type, but your ‘to-do’ list is getting out of hand and suddenly your content is on the backburner. But it doesn’t need to be that way – so here’s how I can help you.
Content Marketing & Strategy
Great content coverts and I’ll help guide you through planning your kick-ass content.
SEO Website Copywriting
Search Engine Optimised (SEO) copy that converts visitors into paying customers.
SEO Blog Copywriting
Blog posts that are engaging and share-worthy with your brand’s consistent tone of voice.
Email Marketing (newsletters)
I’ll help you craft updates, news and offerings your audience will feel compelled to read.
About Me
I’m Cathy, a Sydney-based SEO copywriter, content creator and brand storyteller.
I love helping entrepreneurs stand out with compelling, informative and keyphrase-rich content that resonates with Google and their customers.
Like most entrepreneurs, I’m round peg in a square hole. Conformity is boring and kills creativity.
So if you’re looking for a copywriter that just gets it to help you define your brand voice and bring it to life or a trusted partner to help you revive your content strategy – I’m your wing woman.
Get in touch to see how I can help you.
Testimonials & Featured Clients
Cathy did an absolutely amazing job. She helped me with SEO blog writing and it was phenomenal. She completes all the work by the deadline and even included some images. Thanks so much. Will definitely hire again!
Rebecca KuszelewskiCathy is so easy to work with. When you’re a busy business owner, its always go go go. It’s so helpful that she’s able to see the blind spots on my website. She’s also helped me brainstorm ideas on how to grow my business and provided clarity on my USP. She really takes the time to listen. Would highly recommend her to anyone who is looking for a copywriter that goes above and beyond.
Jade HunterThank-you for all your help with my presentation slides and flyers. The message was on-point. You seem to extract exactly what I want from my mind. I had so much positive feedback and it’s thanks to you. You made it so easy and gosh you’re fast!
Sherry Anne
Stuff I’m writing about
Emoji SEO -Find out how using emojis can affect your Google rankings
Does the use of emojis affect your search engine rankings? I’ll explore how people are using emojis in search engines and how you can use them stand out.
Why no one wants to read your content. Here’s what to do about it
The truth is no one wants to read your stuff. Really? Ouch, that hurts. Your long-convoluted Facebook status. Your Ads. Your blog. The story about the time when your cousin’s friend’s aunt went to buy rainbow toothpaste. I don't mean to be blunt. I'm just...
Do you really need a copywriter?
[15 min read - go grab a coffee or a tea] You already know this but your website will be one of the most important marketing tools you’ll ever have. However, most people think that they can just launch a site and get new customers. Ummm not true. There are a few...